Strategic support and guidance in France

THE FRENCH ART OF LIVING

Tailor-made experiences and solutions
for private clients, businesses and premium projects

Operating throughout France

International clientele

Confidentiality

NOV GROUP brings your projects in France to life through a combination of strategic consulting, a bespoke approach, personalised support, and the creation of exclusive experiences.

Our Exclusive Offers

Wines

great wine-growing regions, exceptional spirits

We support private clients, companies and international partners in the design of experiences, projects and collaborations around fine wines, champagnes, exceptional spirits.

A curatorial approach, tailored to your profile, status and objectives, linking local areas, culture, hospitality and international networks.

Sourcing and selection of great French wines
Burgundy, Bordeaux, Champagne, Cognac and spirits
Private wine and gastronomy experiences
Premium events and hospitality
Partnerships with wine merchants, wine shops, estates and wineries
Custom projects

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Lifestyle

fine dining, luxury hospitality, art and culture

We envision immersive experiences where great wines, exceptional champagnes, contemporary art and gastronomy meet in a shared quest for emotion and refinement.

Our team designs experiences where wine becomes emotion, where art becomes language, and where every encounter transforms into a lasting memory.

Private tastings & themed wine experiences
Art, Wine & Haute Gastronomy Pairings
Meetings with artists, winemakers and Michelin-starred chefs
Collector evenings, immersive and cultural dinners, premium events
Art consulting, collection strategy, research and selection of artworks

Investissements

investment and relocation projects

Support in organising personal and professional projects, as well as managing assets and establishing a presence in France. A bespoke approach tailored to the client’s international profile.

We provide personalised support at every stage of settling in France, covering administrative, educational and residential matters.

Strategic advice and support for business initiatives
Coordination with trusted partners and navigation within the French ecosystem
Assistance with rental or property purchase procedures
Supporting the family in its integration

REQUEST A PRIVATE CONSULTATION

OUR SERVICES

NOV GROUP brings your projects in France to life through a combination of strategic consulting, tailored expertise, personalized support, and the creation of exclusive French lifestyle experiences.

We support private clients, companies, and international partners in the development of experiences, projects, and collaborations centered around fine wines, prestigious champagnes, exceptional spirits, gastronomy, and premium hospitality.

Sourcing and selection of fine French wines

Burgundy, Bordeaux, Champagne, Cognac, and exceptional spirits

Private wine and gastronomy experiences

Premium events and hospitality

Partnerships with wine merchants, cellars, estates, and prestigious houses

Bespoke projects inspired by the French Art de Vivre

A curated approach tailored to your profile, status, and objectives — connecting terroirs, culture, hospitality, and international networks.
Strategic advisory in contemporary art and cultural initiatives for private and corporate clients.

Artwork sourcing and selection

Art advisory and collection strategy

Art integration in corporate environments

Development of cultural projects

Collector support

Investment-oriented art strategy

Expertise at the intersection of art, strategy, and investment vision.
We provide end-to-end personalised assistance throughout the relocation and integration process in France, covering administrative, educational and residential matters.

administrative guidance and support

assistance with registrations

selection of educational institutions

enrolment assistance

adaptation monitoring

property search for rental or purchase

assistance with lease and acquisition processes

coordination with real estate agencies and property owners

family integration support

Tailored support aligned with the client’s status, lifestyle and investment objectives.
Advisory support for international clients on structuring projects, assets, and strategic presence in France.

Strategic consulting

Support for business initiatives

Coordination with trusted partners

Navigation within the French ecosystem

Tailored solutions based on client objectives

An individualized approach aligned with the client’s international profile.

ABOUT

A cross-functional approach to exceptional projects

Welcome to our site!

My name is Marina Novikova, founder of NOV GROUP.

For several years, I have been supporting private clients, entrepreneurs, investors and international partners in the development of projects with a strong human, heritage, cultural and strategic dimension.

NOV GROUP was born from a simple conviction: the most ambitious projects require much more than just a service provider.

They require a global vision, rigorous coordination, and the ability to bring together the right stakeholders at the right time.

Our role is to create bridges between the worlds of investment, lifestyle, culture, hospitality, real estate and international development.

We operate with discretion, flexibility and attention to detail, building solutions tailored to each client's profile, objectives and lifestyle.

Thanks to a network of partners and experts located in France and internationally, we facilitate access to high value-added opportunities, resources and collaborations.

Our philosophy

We believe in an approach based on trust, quality human relationships and a thorough understanding of the issues at stake in each project.

Each collaboration is custom-designed, with particular attention paid to:

to confidentiality,
to strategic coherence,
to operational excellence,
and to the creation of sustainable value.

A multidisciplinary network

NOV GROUP relies on an international network of experienced professionals, operating in particular in the following areas:

fine wines, exceptional spirits, specialized logistics
strategy and international development,
investment and asset structuring,
art and cultural projects,
real estate and hospitality,
wealth management,
administrative and legal support,
Private networks and lifestyle services.

This approach allows us to coordinate complex projects with precision, discretion and high standards, by bringing together the right people at the right time.

We transform your ideas into exceptional projects

REQUEST A PRIVATE CONSULTATION

FOCUS - PILOT PROJECT

Architecture - Design - Innovation

Innovative Project in Low-Rise Construction.

This project represents a groundbreaking solution in the field of low-rise construction, integrating advanced technologies and know-how—ranging from structural and technological solutions to the use of modern construction materials.

Inspired by cutting-edge global practices for creating durable and eco-friendly living spaces, the project encompasses both land-based construction and the development of water-based residential modules (such as barges and houseboats).

The project combines high technology, unique structural solutions, innovative design, and a deep respect for the environment.

I'm interested

OUR ADDITIONAL SUPPORT

Business

Business Creation and Transfer: Services for the creation, acquisition, and transfer of businesses, as well as the formation of joint ventures.
Establishing Business Relationships: Research and establishment of contacts with partners, access to private networks and external consultants, and interaction with institutional and financial partners, including banks and investment funds.
Asset Management: Comprehensive asset management, including insurance and other management aspects.
Business Sectors:

- Arts and Design: Projects in the field of art and design.

- Innovative and Eco-Friendly Real Estate: Projects involving the creation and management of prestigious real estate that meets contemporary ecological standards.

- Wine estates: Management and development of wine estates.

Wine Estates: Management and development of wine estates.

Personal Assistance

Art Collection Management: Acquisition, conservation, and enhancement of art collections.
Concierge Services: Organization of leisure activities, consideration of preferences, and other personalized services.
Event Planning: Comprehensive planning and management of events.
Insurance: Coverage for personal risks and management of insurance policies.
Legal Assistance: Advice and support on legal matters.
Property Management: Comprehensive service including private cars, yachts, and aircraft (maintenance, crew, insurance, regulatory compliance).
Personnel Management: Recruitment and management of teams.
Security Management: Ensuring physical security, managing family risks, and cybersecurity.
Relocation Assistance: Selection of residence location, overall management of educational studies and extracurricular activities for you and your children (including general oversight of the educational process), and medical records.

Wealth & Taxation

Investment Management: Strategic management of traditional and alternative investments, including private equity and hedge funds.
Liquidity Management: Ensuring effective management of financial resources.
Real Estate Management: Acquisition, leasing, and sale of real estate properties.
Trust Management: Protection of assets through trust management.
Legal Structuring: Creation and management of companies, trusts, and foundations.
Legal Advice: Assistance in dispute resolution, contract drafting, and international regulation.
Taxation: Optimization of tax obligations and management of regulatory requirements.
Asset Optimization and Transfer: Strategies for effective management and transfer of wealth.
Reporting: Provision of reports on investment performance, asset tracking, and tax reporting.
Insurance: Coverage for personal, professional, and financial risks.
Philanthropy Management: Structuring donations and managing charitable foundations and social engagement.